Always thought Google had underused its lens to create a context stream within shopping decisions. Is this finally a step forward? Here using it for fashion decisions, likely also for other contexts as well.
Redesigned Google Shopping goes live, with price tracking, Google Lens for outfits and more By Sarah Perez in TechCrunch
Google Shopping is getting a redesign with several new features, including options to shop local stores, track prices and even find style inspiration through Google Lens. Already, Google Lens’ smart image recognition technology can help identify objects, translate text, and find similar items. Now, using a photo of an outfit you like — for instance, something you found on Instagram — Google Lens will be able to pull up other “style ideas” from around the web.
These style ideas are focused on showing you how other people are wearing the item in question, not just returning matches of similar items, Google explains.
For example, if you found a skirt on social media, you could take a screenshot then use Lens in Google Photos to see how other people have been photographed wearing that same skirt. .... "
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