Will Walmart’s bring your own device policy work for it and its associates? by Tom Ryan in Retailwire.
Walmart has rolled out a Bring Your Own Device (BYOD) program that loads its suite of custom-built apps on associate’s smartphones to help them do their jobs on selling floors. Associates also receive a discount on their monthly phone bills.
In a blog entry, Brock McKeel, senior director of digital operations, said sales associates will continue to have access to Walmart’s digital network by checking out a handheld device at the back of the store. An additional “tens of thousands” of more such devices will be added to stores in coming months.
But enabling access to Walmart’s work apps through associates’ smartphones enables them to log in as soon as their shift begins. .... "
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