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Wednesday, October 24, 2018

3D Print Your Own Razor Handles

Nice idea that sounds fun, now engaging will it be?   How will the ads bring up this concept? Personalization certainly.  I have worked with Gillette.

Gillette Lets Consumers Make 3D-Printed Razor Handles  By CGT Staff  

Procter & Gamble's Gillette has introduced Razor Maker, an online assortment of products whose handles can be customized in a choice of 48 three-dimensional designs and seven colors.

The handles will be produced at Gillette’s Boston facility using stereolithography, a technology developed by 3D printing giant Formlabs, to hold either Mach3 or Fusion5 ProGlide cartridges. They will be sold via a dedicated razor-maker.com website and manufactured in limited quantities. Orders will be shipped within two to three weeks.

"Historically, 3D printing has been involved in the development or manufacturing for products people interact with every day. But consumers have had little interaction with 3D printing itself," said David Lakatos, chief product officer at Formlabs. “These new custom razor handles are the next step toward changing that dynamic.”

“Gillette is in the business of helping men look, feel and be their best,” said Pankaj Bhalla, director of Gillette & Venus North America. “That means giving them grooming options that not only meet their shaving needs, but also match their lifestyle, look and budget.

Prices start at $19 for a partially 3D-printed handle with black, rubberized grip; a fully printed handle is $25. Chrome handles are $39 and $45, respectively. Text can also be added to the design. Each handle comes with one razor cartridge. Customers can order four additional cartridges for $15. Color choices are black, white, red, blue, green, grey and chrome.   ....  " 

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