Have now been using and testing both the Amazon and Google home ecosystems in the Smart Home since their inception. As a user, designer and developer. And before that as well, how assistants can provide smart services in stores and supporting employees. And also how services support brand equities. How new AI advances, especially in conversation interaction are changing this. Watching Chinese and Korean efforts. All these topics have often been covered in this blog. Had not heard the term 'Service Tether' before, but do see the idea. Below article covers that recent topic, with supporting graphics:
Why Amazon Will Win the Smart Home Wars by Gideon Rosenblatt in The Vital Edge.
You may not realize it yet, but the tech giants are battling to gain entry into your home by making it smarter. So far, Amazon is in the lead but Google is fighting back. Apple, Samsung, Microsoft, and Intel all have bets in the “smart home” market as well, and a number of Chinese firms could emerge as important players in the decade ahead.
The reason for all this investment in the smart home market isn’t just because these companies want to sell you a bunch of cool devices. It’s because they know that over the next decade your home will be turned into a suite of very lucrative services.
A service tether is an intelligent user interface that connects a product to the company behind it. Service tethers turn products into services. The battle for the smart home is thus actually a battle to own the future of service tethers into your home.
You may not realize it yet, but the tech giants are battling to gain entry into your home by making it smarter. So far, Amazon is in the lead but Google is fighting back. Apple, Samsung, Microsoft, and Intel all have bets in the “smart home” market as well, and a number of Chinese firms could emerge as important players in the decade ahead.
The reason for all this investment in the smart home market isn’t just because these companies want to sell you a bunch of cool devices. It’s because they know that over the next decade your home will be turned into a suite of very lucrative services.
A service tether is an intelligent user interface that connects a product to the company behind it. Service tethers turn products into services. The battle for the smart home is thus actually a battle to own the future of service tethers into your home. .... "
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