Am a long time follower and customer of IKEA. And in particular how they have used technology in marketing and supply chain. Studied their use of augmented reality. Now they appear to be pushing the smart home, the following is a considerable look at what they are up to. It will be a tough sell to complete the infrastructure. Read the whole thing at the link:
Ikea's Slow and Steady Plan to Save the Smart Home By Brian Barrett in Wired
A YEAR AND a half ago, Ikea became a smart home company, introducing a line of connected light bulbs to complement its lingonberries. This spring, it adds its second product category to its Home Smart lineup: a set of smart blinds, called Fyrtur, that open and close with the tap of a wireless remote or a voice command. Blinds might seem an odd choice to build on Ikea’s IoT momentum. In fact, there’s no better sign that the company has a better grip on the smart home than just about anybody.
Stories about the smart home tend to focus on the negative, and for good enough reason; how many other household items can be hacked by pranksters threatening nuclear war? But the problems associated with many connected devices belie that they can, in many instances, be genuinely useful. Take Ikea’s Trådfri LEDs, which focus on affordability and ease of use over flash. Or likewise its smart blinds, which exist explicitly to solve more problems than they create. ... "
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