I then further ask, is there a way to update a shortlist automatically? OR add candidates that should be separately evaluated.
What is a Shortlist Anymore? by Hank Barnes In the Gartner blog
As Gartner continues to explore the world of B2B buying, we’ve noticed a phenomenom that is perplexing, compelling, and informative.
For years, people have talked about shortlists. “We’ve built our shortlist of vendors to consider.” “We’re on the shortlist.” In short (apologies), the shortlist was a signal that buyers were closing in on a decision.
Well, that concept, at least in its simple, traditional form is gone. In most cases, while the shortlist may exist; it isn’t what it used to be.
Late in 2017, in a survey of people involved in significant B2B technology purchases, we asked if, after creating a shortlist, they ever added vendors to it. The responses were surprising:
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