Amazon is dropping major hints it's ready to dominate the fresh grocery business By Dennis Green in BusinessInsider
The head of Amazon's Prime Now division is now also leading its AmazonFresh grocery business. Amazon Fresh has scaled back while Prime Now expands to new cities. Synergies with Whole Foods and Prime Now may prove a winning combination.
Amazon could be about to make some big changes to its grocery business, which currently consists of two services: AmazonFresh and Prime Now.
AmazonFresh is the company's oldest grocery delivery service, a traditional online option with a $15-a-month membership cost and reserved delivery times.
Prime Now, on the other hand, is Amazon's two-hour delivery offering, which comes free with Prime. On top of a more limited selection of food, it also offers a small selection of products like Echo devices and seasonal items. ... "
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