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Monday, February 08, 2021

Alexa in India

Apparently quite popular in  India. I did a quick survey of contacts in Germany and could not get much response. Will look more deeply.   Anyone with a pointer to other country stats?

Amazon Highlights Alexa’s Popularity to Celebrate Three Years in India By  Eric Hal Schwartz in Voicebot

Amazon is celebrating Alexa’s third anniversary in India by showcasing how popular the voice assistant is. The tech giant pulled together some notable numbers around Alexa ahead of a major 24-hour sale on Alexa-enabled devices in the country on Feb. 15. The stats show appreciation of Alexa in Indis continues to rise, with interactions up 67% in 2020, among other indicators.

INDIA LOVES ALEXA

Amazon’s decision to celebrate Alexa’s place in India is not surprising, as the voice assistant is central to a lot of the company’s greater efforts in the country. Just five months ago, the company celebrated the first anniversary of Alexa learning Hindi, the introduction of Alexa to the country was always going to get its own celebration. Though it didn’t warrant a new video, Amazon did put together some charts to show off the voice assistant’s spread and people’s love for it in India. That isn’t just an abstract love, either. Amazon claimed that Indians told Alexa I love you 19,000 times a day, a 1,200% increase from 2019, with marriage proposals coming 6,000 times a day.   ... "

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