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Thursday, August 15, 2013

Retail Digital Client Management

A client brought this to my attention.   Multiple screens in one for retail experiences.  Aimed at decreasing advertising costs and better targeting marketing campaigns  The article link below  provides some very interesting details.  Intel's involvement is very interesting ....

Intel® Retail Client Manager Software (Intel RCM) creates valuable consumer experiences and retail sales opportunities. Intel RCM is an intelligent software solution that enables you to deliver digital content to every screen with greater impact. Retailers are able to remotely manage marketing campaigns in real time while launching customized content on the fly to deliver a richer brand experience ... " 
And more.  

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