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Tuesday, April 02, 2013

Wharton Future of Advertising

Lots of interesting bits here on the topic.  Just brought to my attention by Herb Sorensen.  " ... Since its inception in 2008, the WFoA has become the intellectual hub/lightening rod to spark conversations and collaborations about change and what the future could be. Our goal is to enable collaboration around this topic, provide analytical rigor and co-create thought-provoking and actionable insights for anyone impacting or impacted by the future of advertising, which by 2020 could be all of us on the planet. ... " 

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