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Wednesday, August 17, 2011

P&G's Tremor Launches Debit Card

Procter & Gamble's fabled word of mouth group Tremor, built during the early days of consumer social network understanding,  has not been in the news lately,  now news it is trying something quite new:

" Tremor word-of-mouth marketing division and its Vocalpoint online community have partnered with BillMyParents to offer a six-month “free trial” of its Spend Smart Card, a prepaid debit card targeted to teens ... "

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