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Monday, July 31, 2017

Conversational Commerce

Another look at conversational commerce.   Though beyond what we think of as messaging.   Including memory of previous interactions and leveraging what is known about the correspondents. Positioned as a service with value.  Examples at the link:

Why your business should pay attention to Conversational Commerce  in Unified Inbox: 

In an article published by Customer Think (http://bit.ly/2w3vhGy), Amrita Bhattacharyya writes: “Conversational Commerce refers to using natural language within a messenger application (Messenger, WhatsApp, WeChat, and others) or using voice assistants (Siri, Amazon Alexa, and others) to interact with a business for an inquiry, purchase, or customer service.”

Conversational Commerce enables a person to, quite literally, message their refrigerator! For example, you would text your refrigerator “Do we have milk?” Using a combination of Artificial Intelligence (AI) and Natural Language Processing (NLP), your refrigerator would text you back “Yes, but at your current rate of consumption, it will be gone tomorrow. Would you like me to place an order with Peapod?”

This technology is not science fiction from Star Trek, it’s actually available today!

Here are a few more interesting scenarios:   .... " 

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