Complete Guide to Twitter Analytics

Instructive piece.   Was just asked to look at the analytics of twitter as an engagement, and thus an advertising medium.   Is it too ephemeral to be useful?  52 pages via Simply Measured.  You can turn on your Twitter analytics.   As other commentators have mentioned, even if you have a large twitter following, the analytics reveal that the actual engagement going on is usually very small.  This leads to the nature of a twitter feed, it can be long, but it is usually unseen.