Lead with a Story

From a colleague of mine, Paul Smith, who reports on the publication of his book on an important topic, storytelling.  Looks to be a great read, will follow with more as I progress:

"Many of you asked me to let you know when my book is published. Well, after 3 years of research and writing, today is the day!

Lead with a Story: A Guide to Crafting Business Narratives that Captivate, Convince, and Inspire is now available in most major bookstores in the U.S. and all the online retailers like Amazon.  It's also available in Canada, Australia, the UK, and some other parts of Europe. 

My research included over 75 interviews with leaders at dozens of companies and in 13 countries around the world. I ended up with over 100 stories from CEOs to small business owners, to bankers, consultants, teachers, secretaries, scientists, doctors, lawyers, accountants, salespeople, talent agents, engineers, marketers, and even fashion models – demonstrating that storytelling can be helpful no matter what line of work you’re in, or what title is on your business card. 

You can learn more about it, or place an order for a signed copy at www.leadwithastory.com/book.  ..." 
Web: www.LeadWithAStory.com
Twitter: @LeadWithAStory
Facebook: www.facebook.com/LeadWithAStory