A review of a new magazine on Neuromarketing Theory and Practice. Looks to be very interesting but pricey. I see that a favorite consultant of mine in this space, Stephen Sands of Sands Research, has an article in it about " ... shopping behavior insights and data interpretation of neuroscientific research ... " right up in our interest area.
If anyone wants to send us a review copy of this article, or the whole magazine, we will review further.
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