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Thursday, April 12, 2012

Marketing in a Gaming World

Gaming continues to be a hot topic.  It can get people's attention like a good ad can.   But I  have seen it better applied to applications where it is meant to get people to do things that they would not otherwise do.    Competition is a good example.  We applied it to solve difficult problems by engaging the creativity of multiple people.  A gaming - crowdsourcing approach.

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