Foursquare Introduces Hypertrending

Admit I have kind of lost track of Foursquare entirely since its launch ten years ago. , but the general kind of look at what groups are doing is still intriguing.   How might it have implications for retail behavior?  But do people use it?

Foursquare introduces Hypertrending feature: Creepy or cool?
Foursquare unveiled its Hypertrending feature at SXSW 2019, where the location app was first launched 10 years ago.

Hypertrending is a top-down view of the location of all Foursquare users. The Map view provides a real-time look of where users are, with each dot representing a different place and the size of those dots corresponding to the number of users in each place. Each color represents a different type of place, such as a restaurant or a hotel.  ... "