The difference here is simple, users don.t have to search for a barcode. And we assume that this will work with sometimes non barcoded product like produce? Have used Scan & Go at Kroger. Will customers notice? How different will be this be than Amazon Go? The tests indicate considerably less time to scan.
Will new Scan & Go tech turbocharge Sam’s checkouts? by Matthew Stern in Retailwire with further expert commentary.
This spring, Sam’s Club will begin piloting an upgrade to its Scan & Go technology that is meant to enable customers to scan purchases even faster while they shop.
The new solution uses machine learning and computer vision to identify products when a shopper points their smartphone at them, according to TechCrunch. In Sam’s Club’s standard app, users are required to find a barcode on the product and scan it before putting it into their cart. The item is then added to their digital cart so they can pay via app. The ability of customers to scan each item without flipping them around to search for a barcode cuts down demonstrably on the time it takes.
A demonstration video (see t the link) indicates that on a test item, the new app takes only 3.4 seconds to scan, down from 9.3 seconds when a customer has to search for the barcode. The technology came out of the Sam’s Club Now high-tech test store in Dallas, which opened last year. The first tests of the new technology will be at this store. ... "
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