A Seattle startup that seeks to deliver smartphone enabled scanning and retail checkout. More detail at the Qthru site. We examined this approach a number of times, its advantage is that it can utilize the shoppers own devices. Retailers have to opt into the infrastructure and details of the execution. And ultimately decrease labor costs. Shoppers have to have the smartphones and be trained in their use for these applications. A number of large retailers are looking at this approach. Via Stan Dyck.
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