Amazon wants to take the lead on regulating facial recognition tech byTom Ryan in Retailwire
In unveiling its new hardware devices in Seattle on Wednesday, Amazon.com CEO Jeff Bezos made a surprise appearance and told reporters the company is working on facial recognition legislation that it plans to propose to lawmakers.
“Our public policy team is actually working on facial recognition regulations, and it makes a lot of sense to regulate that,” Mr. Bezos said. “It’s a perfect example of something that has really positive uses, so you don’t want to put the brakes on it. But at the same time, there’s also potential for abuses of that kind of technology, so you do want regulations.”
Amazon’s legislative ideas haven’t been revealed. In February, Amazon in a blog entry offered some suggestions including ensuring facial recognition tools comply with laws, maintaining human reviews to double-check findings and requiring signage where the technology is used. .... "
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