Interesting play that uses existing real estate footprints. Attract new consumers. Place to test other technologies like drones and robotics to test sensor and labor alternatives?
Target to test vertical farms in stores Retailwire, discussion. by Tom Ryan
Target is looking to shorten the distance from farm to plate with a planned test of vertical farms, an agricultural technique that involves growing plants and vegetables indoors in climatized conditions.
The initiative, to take place within select U.S. stores, is part of ongoing research and development being pursued by Target’s Food + Future CoLab, a collaboration with the MIT Media Lab and Ideo launched last November that has been exploring urban farming, food transparency and food innovation.
According to Business Insider, tests of the vertical farms could begin in spring 2017. If the trials succeed, Target’s stores will likely be filled with growing leafy greens, the most common stock for vertical farming at present. Potatoes, beetroot and zucchini could potentially be made available as well. MIT could give Target access to ancient seeds for rare tomatoes or peppers. .... "
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