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Thursday, June 21, 2012

Degrees of Separation

In CACM:  Reexamining the popular meme of tight connectivity of our social network.  The small world.    In 2000 we visited the Santa Fe Institute for a workshop on the use of such connectivity to understand the flow of marketing and the message, leading to a number of word of mouth experiments.  Well before social networks.  Leading to Tremor and other successful methods.

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