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Saturday, May 07, 2022

Generating Product Reviews with AI

Generating opinionated product reviews.  Nice general idea, but how well?  

 Everyone Has Opinions, Even AI

Dartmouth College, David Hirsch, April 25, 2022

Dartmouth College computer scientists trained an artificial intelligence (AI) algorithm to produce opinionated product reviews. They trained the algorithm on thousands of published wine and beer reviews, then had it generate its own human-like reviews of such products. With the help of faculty at Dartmouth's Tuck School of Business, review-writing code was developed to turn the algorithm into a marketing tool. Said Tuck's Prasad Vana, "Using [AI] to write and synthesize reviews can create efficiencies on both sides of the marketplace. The hope is that AI can benefit reviewers facing larger writing workloads and consumers who have to sort through so much content about products."... ' 

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