Leveraging competitive intelligence.
How to Use Competitive Intelligence to Uncover your Competitors’ Strategies
To stay ahead of your competitors, you must learn faster than them. This is where Competitive Intelligence comes in. Getting on the front foot and knowing what they are doing before they do. By understanding their patterns and behaviours, you can create a competitive advantage. This article suggests how to use Competitive Intelligence to uncover your competitors’ strategies.
Uncover your competitors’ strategies
Do you know your understanding of your competitors is highly likely to be entirely wrong? And if you don’t have any Competitive Intelligence in place then you will be entirely wrong. Do you know how powerful it is to understand what your competitors are actually doing instead of thinking you know? And more importantly what they are going to do. Success and failure depend on how much you know your competitive environment. And yes, it’s not just about competitors.
What is Competitive Intelligence?
Competitive Intelligence is the finding, sorting and critical analysis of information. To make sense of what’s happening and why. Predict what’s going to happen and give the options to help you control the outcome. Competitive Intelligence offers more certainty, competitive advantage, insight, growth & security. .... '
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