Building Patient-Centric Hospital Of Future
By Vidya Priya Rao in CustomerThink
" .... To adopt a patient-centric lens and a holistic service-minded approach requires a shift in thinking. The hospital management team cannot confuse restructuring this complex digital disruption with traditional methods – myopic cost slashing, digitalisation of standard operation procedures and haphazard efficiency gains through in-house process improvements. On similar lines, for the sake of value creation and eagerness for cost savings, they can’t make ‘less value’ departments or clinics, redundant activities, overhead costs, and slack resources as their popular targets. They can’t compromise with safety, supervision, security, and surveillance requirements since zero risks often come at the cost of zero conveniences.
While technology will be a significant component in providing patient care in the digital future, it is even more critical for hospitals to strengthen the human element to support hospital-physician-patient relationship. A better understanding of the patient population, enables them to be proactive and effective at managing their health. This is where design thinking makes it entry with its human-centric problem-solving approach, allowing hospitals to empathise with patients and their families while driving a measurable return on investment. .... "
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