Interesting stats, in particular how this can be driven by analytics.
The roots of organic growth By Kabir Ahuja, Liz Hilton Segel, and Jesko Perrey
There are many paths to growth, and high performers take more than one—supported by reinforcing capabilities such as advanced analytics and digital customer-experience management.
Growth is a tonic for most companies. It attracts talent and creates strategic options while generating financial resources to fund new moves—provided the growth is profitable. It’s also been harder to come by over the past decade, as a sluggish macroeconomic environment and accelerating, technology-driven disruption have ratcheted up pressure on businesses. ....
The potential of advanced analytics
Across all the growth lenses, we found significant potential for an upside in advanced analytics. As Exhibit 2 shows, even at today’s low levels of penetration, advanced-analytics capabilities were strongly associated with the highest levels of growth, suggesting they will be a critical platform for the next generation of performance. .... "
Thursday, August 31, 2017
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