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Thursday, January 28, 2016

Personalizing Product Offerings

Design to allow such personalization is key. In Inc: Why Business Personalization is the Key to Long-Term Success ... We're leaving the old business model of offering standard product selections behind and embarking on a new business model where personalization rules the purchase process. ... "  A number of very different examples.    Also consider the stage at which differentiation can occur for supply chain benefits.

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