This makes sense. Provide all the possible options.
Kroger would answer demand for more e-commerce options, execs say
Kroger would consider adding grocery delivery to its e-commerce options if there is consumer demand for the service and shoppers are willing to pay for it, Kroger Chairman and CEO Rodney McMullen said Tuesday. "When a customer decides to interact with Kroger in a particular way, we want to be sure we offer that option," Kroger's Chief Financial Officer Mike Schlotman said. Currently, the retailer offers a click-and-collect service in five markets and home delivery in one. .. "
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