Midmarket Business and the Cloud: Reshaping the World of Business

Participated in this conference call yesterday. Reshaping the World of Business  Nicely done.  The speakers brought their experiences forward.   I followed with a number of tweet and retweets at #SMB4cloud which were spread through my network. Key benefits of Cloud to the Midmarket:  Improved efficiency, quick links to external resources and expertise, Ability to prototype and quickly develop from shared data and methods.  The authors give some excellent examples.  Hosted by former colleague: Paul Gillin. Worth listening to for anyone in the midmarket with uncertainty about the value of the cloud.

See the whole video and follow through the twitter stream, see below.

" ... IBM is hosting an intimate, virtual event via Spreecast convening a select group of about 15-20 influential leaders from the business, entrepreneur, technology, academic, business partner and developer communities to discuss how cloud can enable SMBs to build businesses from the ground up, level the playing field to compete with multi-billion dollar companies, build brand loyalty, and increase sales. Panelists include IBM GM, Midmarket Business, John Mason and Entrepreneur Samar Birwadker, the CEO and Founder of Good.co among others.

The goal of the event is to foster insight sharing, brainstorming, and engagement while stimulating provocative thinking and discussion about short and long-term opportunities for SMBs in the cloud.

Spreecast link: http://www.spreecast.com/events/cloud-reshaping-the-world-of-business
Hashtag: #SMB4cloud

Spreecast prep: http://about.spreecast.com/additionalresources/spreecast-101-for-audience/

Replay for Cloud: Reshaping the World of Business  bit.ly/1rEaB09 #smb4cloud #ibm

Full video: http://www.spreecast.com/events/cloud-reshaping-the-world-of-business  ..." 

This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. I’ve been compensated to contribute to this program, but the opinions expressed in this post are my own and don't necessarily represent IBM's positions, strategies or opinions.