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Just finished
Business Models for the Data Economy by Q. Ethan McCallum and Ken Gleason amzn.to/Hd67f6 A free book/paper.
" ... You're sitting on a pile of interesting data. How do you transform that into money? It's easy to focus on the contents of the data itself ... " . Nicely done, non technical, not a how-to, but rather a list of possibilities. I would say anyone in the business would know about 75% of these examples, but it is worth seeing them all in one place
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