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Monday, November 19, 2012

VSN Strategies

Colleague Jim Tenser has a blog called VSN Strategies.  " .... James (“Jamie”) Tenser is an author and consultant to the retail and consumer products industry. His firm VSN Strategies focuses on merchandising, marketing, consumer behavior, Shopper Media, Category Management, service practices, and multichannel retailing.  He is Executive Director and founding member of the In-Store Implementation Network and he serves on several corporate advisory boards.  Tenser is considered an authority on retailing, brand marketing, and consumer trends, and is author of two books. He is frequently quoted in national and international media. He contributes to periodicals such as Advertising Age, Progressive Grocer, RetailWire.com, CPGmatters.com, Supermarket News, and Marketing@Retail ... " 

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