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Tuesday, June 28, 2011

Amazon Sells ads Everywhere

Amazon has started an ad network where you can sell ads to just about everything, anywhere. A clever idea. Much more.

" ... The e-commerce giant has started what is effectively an ad network*, where it buys Web advertising inventory and resells it to marketers at a premium. It can add a mark up to its ads because it’s using the data it collects about its visitors and shoppers to target likely prospects.... "

1 comment:

Kaiser said...

Wow - if there isn't an opt out for this, I've lost all respect for Bezos and Amazon. I am a loyal Amazon user but Amazon has no business sharing my data with third parties.