A joint venture that links several groups I know well:
" ... Nielsen and management consultancy McKinsey & Company have formed a joint venture to help clients improve their business performance through the use of intelligence drawn from social media sites. Nielsen’s BuzzMetrics buzz-tracking service becomes part of the new company, NM Incite, to which McKinsey will contribute expertise in the areas of marketing and sales, organisation and service operations ... "
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment