After attending the predictive analytics seminar last week I have been doing some examination of the current elements of the SPSS product suite. I found this particular useful recent writeup by the Ironside Group. This relates well to our use in the enterprise of the 'Clementine' package, the predecessor of the Modeler capabilities. Easy to use and visually powerful for selling a solution:
" ... IBM Business Analytics software is designed to deliver complete, insightful, and accurate information for decision makers to make more effective decisions. As part of this portfolio, IBM SPSS Predictive Analytics software specializes in predictive analytics which organizations can rely on to predict future outcomes based on patterns found in historical data. Organizations in almost all industries of every size can benefit from the IBM SPSS technology to provide clear and actionable insight into current performance as well as use the information to drive better outcomes for future business. While Business Intelligence can help to monitor the current and past performance of the business operation, Predictive Analytics can answer questions on why the business is performing in a certain manner and how it can be improved in the future .... "
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