/* ---- Google Analytics Code Below */

Saturday, June 13, 2015

Identifying the Shopper

Via Retailwire:   Retailers increasing ability to ID the shopper.  The discussion comments at the link are also interesting.  " .... If you have a smartphone in five years, there's a really good chance stores are going to know a lot about you as soon as you make your entrance. In fact, according to a new report by Boston Retail Partners (BRP), nearly two-thirds of retailers (883 percent higher than at present) will identify customers in that way. ...  " 

No comments: