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Sunday, January 15, 2017

Benefits of RFID Data in Retail

Recently received, quite interesting. 75 pages based on Macy's data.
From the Platt Research Institute.

The new PRI Working Paper, Quantifiable Benefits and Analytical Applications of RFID Data, analyzes historical data provided by Macy's related to its RFID program. RFID technology provides unprecedented visibility into the location of retail merchandise and, therefore, provides benefits that may include reduced inventory requirements, enhanced omni-channel fulfillment, influence sales, improved customer satisfaction, reduced markdowns and labor costs, as well as improved supply chain coordination. ... " 

The research detailed in this 75-page Working Paper is focused on four Use Cases:

Display Audit.
Inventory Accuracy.
Single Unit Fulfillment.
Back to Front.

The use of RFID technology in Macy's Stores has resulted in improved display compliance, inventory accuracy, and making single merchandise units visible and available for sale.

"To our knowledge, this is the most extensive set of data made available on the quantifiable attributes associated with RFID within a retail store," said Steven Keith Platt, Director and Research Fellow, Platt Retail Institute, and Research Director, Retail Analytics Council, Northwestern University. "We would like to thank Macy's for its ground-breaking work with item level RFID and its participation in this study."   .....' 

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