In the Cisco Blog:
Digital disruption is here. by Shaun Kirby
According to a 2015 survey from the Global Center for Digital Business Transformation (DBT Center), a joint initiative of Cisco and the Institute of Management Development (IMD), 47 percent of retail executives say digital disruption increases the risk of going out of business. In addition, the survey revealed that four of the top 10 retail incumbents will be displaced by digital disruption over the next five years.
The good news is that a new Cisco analysis shows that digital transformation can help retailers tap into an estimated $506 billion of value globally through 2018. For a $20B retailer, this represents $823 million of annual Digital Value at Stake — new value or value that shifts among retail firms based on their ability to harness digital capabilities. The challenge is that in 2015, retailers realized only 15 percent of their potential Digital Value at Stake. ... "
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