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Tuesday, May 19, 2015

Digitally Connected Grocer

In Progressive Grocer:  Fairly obvious points, now how do we respond?   " ... Defining the 'Connected' Consumer ....  Grocery industry being pushed into the future by digital technologies ... " 

" .... Technological change in the grocery industry will only become faster and more responsive in the future, as consumer packaged goods brands and retailers work to meet the demands of connected consumers, industry members said at a recent summit. Grocers will either adapt to engage customers digitally before, during and after shopping trips or they will be left behind, John Karolefski writes ... " 

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