Marsh Supermarkets offers Beacon messaging to Apple Watch, smartphones
Marsh Supermarkets has partnered with InMarket to install a Beacon messaging system that communicates with shoppers via the Apple Watch and smartphones to offer relevant content such as shopping lists, coupons and promotions when they walk in the door. The company has also integrated its customer service management software to track purchases matched with app usage to measure the sales impact of coupons, ads and even store layout. ... "
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