End of Build it Yourself Software

In GigaOM:   This has been happening for a long time, but recent excursions through enterprise halls show this is becoming more true.   Much less is being purpose built.  Yet if you look at what is actually done, what people are doing looks much like programming.   Or at least carefully arranging to make sure it works. That often requires a good logical understanding of what works.   Under a particular set of application rules.