Real Time Business Intelligence

An important consideration is often what the size of the time step needs to be.  I often have to ask, What does your 'real-time' look like?    In TDWI.    " ... "Real time" of course, means different things depending on users and their circumstances, so expectations need to be managed carefully. Faster always sounds better, and users, being human, are susceptible to the hype of instant gratification. Although Hadoop-related technologies could offer a less-expensive alternative, costs usually rise as organizations push their technology stacks in the direction of real-time data access, analytics, and presentation. Users also need to be informed that data quality will likely fall below standards because there's usually no time to run data quality, profiling, and cleansing processes. ... "