Retired from Procter & Gamble after 27 years. Now consulting extensively. Background in mathematics, working on a wide variety of modeling, supply chain, analysis, expertise, business intelligence and social media applications.
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In Neuroscience Marketing:" ... The Persuasion Slide™. In short, it’s a simple model for persuasion that encompasses a variety of conscious and non-conscious factors. ... " . By Roger Dooley. Comment on it there. Simple idea, logical, worth thinking about.
1 comment:
Thanks for sharing this with your readers, Franz. This is an evolving model, so all feedback is welcome!
Roger
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