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Wednesday, August 11, 2021

Thinking about Voice Shopping

Good thoughts here.

Will voice shopping ever take off without screens?  by Tom Ryan  in Retailwire

According to Juniper Research, global e-commerce sales conducted by voice assistants are expected to expand more than four-fold by 2023. Devices with screens, however, “will be imperative” to driving the growth by improving checkout efficiency.

Co-author Meike Escherich commented in a statement, “Voice assistant platforms must ensure that the user experience is so seamless that transactions are carried out via these platforms, rather than requiring additional devices.”

The report studied a wide range of voice assistants including those embedded in TVs, autos, wearables and mobile phones, as well as smart speakers.... ' 

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