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Tuesday, November 19, 2019

Japan uses Cinnamon for Work-Life Balance

An examination of Google Launch Pad use by entrepreneurs in Japan.  Have not looked at it as yet, worth an examination.

AI is bringing back balance to Japanese workers
By Michael Seiler
Content Lead, Google Launchpad

The “Japanese economic miracle” is a term used to describe the fast-paced growth that Japan saw in the second half of the 20th century. Along with the rise to the world’s second-largest economy came a strong mentality for success, and much like other advanced economies, that left a side effect: work-life imbalance, resulting in an overworked population. 

Japanese entrepreneur Miku Hirano founded her startup, Cinnamon, to address this challenge to help relieve the burden on the Japanese worker. Using artificial intelligence, Cinnamon removes repetitive tasks from office workers’ daily responsibilities, allowing more work to get done faster by fewer people. Cinnamon recently participated in Google Developers Launchpad Accelerator Japan. We asked Miku to reflect on her path from becoming an entrepreneur and the challenges she faces in her work. 

When did you realize you wanted to make an impact on Japanese workers? 

I founded my first startup when I was a student in 2006, and it was successfully acquired by mixi in 2011, so entrepreneurship is not new to me. Just three years ago, I read a news story about a young woman in Japan who committed suicide after working too much. I did some research and found this was not an isolated incident, and in fact, we have word, karoshi, which means death from overwork.. 

I was pregnant at the time, and I started to think we should change this current working style for the next generation. Work-life balance isn’t just a “nice” aspiration to have. Consistency with your family, pursuing hobbies and spending time in nature is directly related to health and happiness. 

So how does Cinnamon help restore work-life balance? 

he majority of the time-consuming work that Japanese worke"rs face is the result of “unstructured data.” For example, legal contracts are often 400 pages long, and without a way to quickly summarize it, workers are left to read the entire document, a task that can take up to a week to accomplish. Cinnamon uses artificial intelligence to quickly summarize the document in minutes.   .... " 



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