The Future of Beauty Was on Display at CES
in CNN By Ahiza Garcia; Kaya Yurieff
Last week's CES 2019 showcased tech beauty products from Procter & Gamble (P&G), L'Oreal, and Neutrogena. P&G announced Olay Future You Simulation, an addition to its online Olay Skin Advisor tool that uses an algorithm to show users what their skin and face will look like in the future under different conditions. L'Oreal unveiled a wearable adhesive skin sensor that tracks skin pH in real time, to help people with conditions like eczema and acne test and monitor those conditions. The sensor can reportedly furnish an accurate pH reading within15 minutes, using micro-channels to capture trace amounts of perspiration. Neutrogena's MaskiD app measures the size of a user's face and generates a custom mask with color patterns adjusted for the user’s skin needs, along with personalized treatments. Said Forrester Research retail analyst Sucharita Kodali, "People want products that are going to work for them. I don't think that they care whether or not it's personalized." ... "
Wednesday, January 23, 2019
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