Talk on the Digital Age

Recent talk by my colleague Suna Polat from CimData on innovation in a digital age.   As it relates to PLM.   Slides and audio. Nicely done.  Also some interesting details about how P&G worked in this area.  They write about the Webinar:

" ... Many companies are still struggling to make innovation a repeatable, systemic process that leads to consistent business growth. Besides critical human aspects, such as leadership and culture, systemic innovation requires the implementation and use of strategic business platforms. An innovation platform is a business platform designed to enable an enterprise’s innovation processes. Product Lifecycle Management (PLM) is evolving to become a strategic product innovation platform. Another trend started in early 2000’s, now widely adopted, is "Open Innovation." This strategic direction led to new approaches to innovation, such as crowdsourcing and co-creation that CIMdata collectively calls "Collaborative Innovation." Through Collaborative Innovation (CI), an organization can reach to diverse internal and external networks to address its critical innovation needs. Companies that practice CI typically use solutions that are outside those provided by traditional PLM solution providers.

In this webinar, through a systemic innovation case study from P&G, we will describe use cases appropriate for PLM and CI. We will also describe how PLM and CI solution providers have an opportunity to connect and collaborate to expand their markets by developing consistent terminology and communication around innovation and clarifying how their offerings complement each other and fit into the solution architecture of their clients with clear benefits. With such clarity more companies should be willing to invest in these solutions.  ...  "