In the Cisco Blog: Somewhat obvious, but deserves to be thought through. For origin and comparison of data. Consider also related metadata that will make it meaningful.
" .... As an omnichannel retailer, you are probably offering your products to shoppers both online and in brick-and-mortar stores. And, like most retailers, you are no doubt collecting online data and running detailed website analytics that help you track preferred products, pricing, shopper behavior, ratings, and so on.
But are you able to gather these same detailed metrics in your physical store, telling you why shoppers choose your store over your competitor’s? How to create a better experience on the floor? Or optimize staffing? Most importantly, are they helping you increase sales? ... "
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment