Computing What Looks Good and Fits

Have been involved in virtual makeover projects in retail since the 80s.  And have seen attempts to take this beyond just how things look, to see if we can understand if a piece of clothing will fit via some virtual model. A look at a number of Apps and applications that do this.   At very least reducing the expensive process of returns.  And improving the level of consumer satisfaction.

In CACM:   ' ... "Creating a digital relationship with a customer ... could theoretically influence a large share of their consumer spending."  .... Technically, all of that is possible today, he says, but businesses have to figure out how to get there. "It will be a mad race to that point because there is so much to be won—or lost—in this race, creating a digital relationship with a customer that could theoretically influence a large share of their consumer spending."  ... '