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Thursday, October 13, 2011

What Shoppers Want in an App

From the FMI Daily Lead,  makes sense.
What consumers want from their supermarket's app : Consumers' top three interests for grocery mobile applications are receiving weekly sales updates, location-specific advertising and deals, and assistance in making grocery lists, according to FMI's U.S. Grocery
Shopper Trends 2011 report.

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