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Tuesday, October 25, 2011

Procter & Gamble's Pixel Visualization Room

From the SAS ComBlog:  A description of an effort at Procter & Gamble to provide data visualization and analytics support:

"... P&G colleagues collaborate in what’s called the Pixel Room: a room filled with eight high-resolution monitors that display data visually in a way that makes trends, relationships and anomalies come to life. This, according to Norwood, creates "a different way of working together," allowing everyone to see both the forest and the trees. "You can see an enormous amount of data this way," he said. Norwood cited a specific example of discoveries that a team of modelers and marketers made while looking at sales data for a new product, "correlations they would not have seen if they hadn’t been together asking questions and interacting," he said.... "

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